With the buzz growing, it's not surprising to see the book featured in an iPad 2 commercial. (At about 2:20).
And it's not just fans showing up to watch the film..
Finally, Avon is holding an auction to benefit a great cause that helps victims of domestic abuse. The winner gets a chance to meet Reese Witherspoon and attend the Water for Elephants premiere in New York. All the info can be found on eBay.
One month to go!
via source/source